About the Book

About the Book

Praise for the previous edition:

“Very useable, helpful, supportive …this is an excellent introduction” Pauline Turner, Head of Media and Performing Arts, Portsmouth College

“An ideal coursebook for students and an invaluable planning tool for teachers” Les Grafton, A level teacher, AQA Subject Advisory Committe

“Truly excellent! A veritable one-stop shop for those studying A Level Media Studies” Jo Wilcock, Senior Examiner AQA VCE Media and Communications

AS Media Studies: The Essential Introduction for AQA is fully revised for the 2008 specification with full colour throughout, over 100 images, new case studies and examples. The authors introduce students step-by-step to the skills of reading media texts, and address key concepts such as genre, representation, media institutions and media audiences as well as taking students through the tasks expected of them to pass the AQA AS Media Studies exam. The book is supplemented with a website featuring additional activities and resources, further new case studies such as music and sport, clear instructions on producing different media, quizzes and tests.

Areas covered include:

AS Media Studies: The Essential Introduction for AQA clearly guides students through the course and gives them the tips they need to become proficient media producers as well as media analysts.